City preps for Cabela’s opening weekend

Overflow parking, shuttles, celebrities part of multi-day event

Posted

Lone Tree residents who cheered news of Cabela’s decision to locate there may feel less enthusiastic this weekend. Anticipated grand-opening weekend traffic promises to congest the RidgeGate Parkway and Interstate 25 interchange from Aug. 14-18, before tapering off to a calmer level.

The grand opening is at 11 a.m. Aug. 15.

Cabela’s cardholders are invited into the store a day early, on Aug. 14.

Cabela’s, city police and several other local agencies are working together to minimize traffic impacts, supplying shuttle service to and from an overflow parking lot. Though the Cabela’s lot includes 538 parking spaces, company officials believe it will be full by 9 a.m. Aug. 15, its grand opening day. Based on previous Cabela’s grand openings, they anticipate the same situation on both weekend days.

An overflow parking lot will be ready for those customers at Havana Street and RidgeGate Parkway, east of I-25. Three shuttles will transport people from the lot to the store. Between 4,000 and 5,000 cars — or 10,000 to 12,000 people — are expected daily on Aug. 15, 17 and 18.

Dense retail traffic is something with which Lone Tree cops have ample experience.

“We consider it like a Black Friday or an IKEA opening, but on the right side of the city,” said Lone Tree’s business development coordinator Torie Brazitis.

The traditional oversized pair of scissors won’t be required for Cabela’s grand opening. Instead, an archer will shoot an arrow through the ribbon.

The Thornton store will open simultaneously.

Speakers at the Lone Tree grand opening include location Cabela’s Chief Operations Officer Michael Copeland, Lone Tree Mayor Jim Gunning and the store’s general manager, Karen Koons.

Cabela’s founders Mary and Dick Cabela will sign autographs in the afternoon.

Celebrities from the “Swamp People” and “Bone Collector” television series and country music star Justin Moore also will appear at the Lone Tree store opening.

Gift cards and merchandise will be awarded to the first customers through the doors Aug. 15, 16, 17 and 18.

Lone Tree police advise local drivers to use alternate routes during the grand opening weekend.